New product manager for Insectron insect exterminator range

Berson UV-techniek has appointed Ronald Fusco as the new Product Manager for its Insectron range of insect exterminators.

Ronald recently graduated with a diploma in European Marketing and Management Communication from Fontys Economische Hogeschool in Tilburg, Netherlands. He speaks six languages, including Dutch, English, French, German, Spanish and Italian. These language skills will help him communicate with customers throughout Europe and assist him in his efforts to expand Insectron's European distributor network.

The Insectron range utilises ultraviolet (UV-A) and green light to attract flying insects, particularly flies, which are very sensitive to these two light sources. Applications are wide-ranging and include food and drink processing facilities, livestock feeding houses, farms and offices.

"I am looking forward to the challenge of developing the Insectron business throughout Europe," said Ronald. "Insectron is widely regarded as the leading insect exterminator on the market, and my responsibility will be to ensure that new developments and innovations keep us ahead of the competition."